Keep Your Social Media Hot This Summer

Summertime is a great opportunity for you to turn up the heat on your social media platforms! With more people logging off and spending time outdoors in the summer, it’s now more important than ever to keep your social media content engaging, eye-catching, and fresh to further your reach and garner more attention. Here are some great tips to keep your social media hot and fresh this summer! 

  • Post summer-related content. Do you sell a specific product that you could position to take a summer-like photo to share? If you don’t sell actual products but services, post some summer-related content, like being sure to stay hydrated in the hot summer weather, or to wear sunscreen to shield your skin from the sun. People are already out and about doing summer-related activities, and they will be able to relate to your post and garner more attention! 
  • Change up your page’s appearance. Now would be a great time to freshen up your social media page’s appearance. For instance, changing your Facebook cover photo and profile picture gives your page the refreshing boost everyone else is experiencing during the summer months. 
  • Sponsor a summer-themed contest. Nothing else catches the attention of Facebook users like a contest! Make the contest summer-themed, like entering a photo of a user’s favorite summer activity, or even submitting their best barbeque recipe to win a prize that is also summer-related. This creates exciting engagement with your followers that will keep them coming back for more!
  • Recognize current events and holidays. Recognizing major events and holidays, like the Fourth of July or a local showdown between two rival baseball teams, shows that your company or organization isn’t just worried about its success, but rather being a part of the surrounding community. 

Managing multiple social media channels can be fun, but stressful. Along with some of the tips above comes with a set of rules and regulations that some social media platforms wish you to follow. If you are finding yourself overwhelmed, HMC is here to help transform your social media and create a fun and engaging online community to expand your reach all summer long! 

Contact Cheryl or Deanna today to get started transforming your social media today! 

Cheryl | 814-935-4183 | cebersole@headlinemc.com

Deanna | 814-285-1235 | dweaverling@headlinemc.com

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